XR DEVELOPMENT

Immersive. Intelligent. Integrated.

From virtual sortation centres to metaverse conferences, we design and build immersive environments that transform how organisations train, collaborate, and make decisions. Cross-device XR that works in a browser, on mobile AR, or inside a headset. No hardware lock-in.

Beyond XR is co-founded by Jamie Bykov-Brett and Amazon/Vinted veteran Martin Pound. We blend rapid 3D capture, spatial computing, and AI assistance so your teams can see, test, and perfect operations before a single thing changes in the real world.

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WHAT WE BUILD

Three Pillars of Immersive Technology

Every build is designed around people first. The technology serves the experience, not the other way around.

XR & Spatial Computing

Cross-device visualisation and spatial computing that lets your team walk the warehouse, factory floor, or campus in a browser, on mobile AR, or inside a headset. 91% of businesses are adopting XR now. 75% of manufacturers report measurable ROI.

Digital Twinning

Our human-centric twin engine models people and machines together, so you can simulate layouts, robotics, and workflows complete with live KPIs and AI-driven "what-if" scenarios. Clients report 20% reduction in operational costs and 50% fewer delays.

Metaverse Environments

Bespoke virtual worlds for training, collaboration, and immersive events. AI avatars, branded environments, and real-time data feeds come together to create experiences that stick. VR training completes 4x faster with 76% better learning retention.

OUR PORTFOLIO

Built and Delivered

Virtual Sortation Centre

A VR training environment with detailed hand and finger tracking to replicate complex warehouse scenarios. Built to train teams on sorting processes before they touch a real conveyor belt.

Virtual Campus

A customisable space for interactive games, events, and socialising, with host tools for guided instruction and collaborative learning. Used by educational institutions for remote engagement.

Logistics Simulation

Plan, build, test. An environment combining new facility designs with robotic technology to simulate high-input logistics sortation systems, maximising limited space before committing to a build.

Virtual Conference

Media-first conference environments where screens, surfaces, and spatial zones are integrated directly into the architecture. Used by Herrmann International to run their interactive company retreat.

XR IN NUMBERS

The Case for Immersive

27% Higher

Emotional reaction to immersive content compared to 2D. When people feel it, they remember it.

34% Longer

Engagement duration than 2D content. Immersive environments hold attention because they demand participation.

90% Less

Energy consumption and 85% less CO2 per participant per meeting compared to in-person. Sustainability built in.

4x Faster

VR training completion compared to classroom learning, with 76% better retention. Your team learns more in less time.

CLIENT FEEDBACK

What Clients Say

“Jamie is one of those people who sees a link where others see a divide. He is a true inspiration when it comes to building, whether it is an AI assistant or a metaverse world.”

Dr Annelize Booysen, Strategic Advisor - Your Global Village

“Jamie is an exceptional professional with a genuine passion for digital innovation and community building.”

Oliver Smykacz, Digital Health & NeuroTech Founder

“Talking with Jamie is like chatting with someone from the future! He always thinks ahead and finds innovative solutions.”

Kim White, Organizational Psychologist - Herrmann International

“Insightful and hard working, Jamie is fun and a delight to work with.”

Adrian Gilpin, Chairman - Institute of Human Development

XR Development Questions

Do we need VR headsets?+

Not necessarily. Our solutions work across devices. Browser-based 3D, mobile AR, and full VR headset experiences. We design for the access your team actually has, not the hardware you wish they had.

What platforms do you build on?+

Unity for high-fidelity VR and spatial experiences, WebXR for browser-based access, and custom frameworks for specific needs. Our developer Linford Brett specialises in cross-device prototypes that work seamlessly everywhere.

How long does a build take?+

A focused prototype can be ready in 4 to 6 weeks. Full environments with digital twinning and AI integration typically take 8 to 16 weeks depending on complexity and data requirements.

Can you create a digital twin of our facility?+

Yes. We use rapid 3D capture combined with operational data to build living digital twins that model people, machines, and workflows together. You can simulate changes and see the impact before anything moves in the real world.

Is this just for large enterprises?+

No. We have built virtual environments for NGOs, SMEs, educational institutions, and global brands. The technology scales to fit the use case and budget.